SMS Campaigns
SMS texting is a phenomenon of the 21st century.
Twenty years ago, mobile phones were not even heard of. Now it is rare to find someone without one.
They are a unique marketing medium because they are personal to each and every user. What other marketing medium is carried around in someone's pocket or handbag?
It will be no surprise to small business operators that successful SMS texting campaigns require careful planning and consideration of questions such as:
When sho
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